Markup & Margin Dashboard

Professional retail pricing strategy tool

Gross Margin (%)
20.00%
Markup (%)
25.00%
Profit per Unit
$25.00

Margin vs. Markup Explained

While often used interchangeably, these metrics serve distinct functions. Gross Margin reflects the percentage of revenue that is profit (Profit / Selling Price), whereas Markup indicates the percentage added to the cost to determine the final price (Profit / Cost Price).